Blog Syndication So you know how Xanga allows you to view subscriptions to blogs using their Subscription reader? You can sort of do something like that for Blogger using NewsGator. Make sure that when you allow you blog to send out a site feed, then I can read your blog using a syndicated web application. For example my Atom file http://yongshin.blogspot.com/atom.xml basically contains the content of my blog but in a site feed form. Adding this to my NewsGator feeds allows me to view the posts whenever a new or changed post comes out. You can also use special formatting services from Feedburner so that your xml feed might also contain ads for example (note: You need to apply to for feed Adsense through Google). There's also lots of technology through which you can promote your blog. Blogdex and Technorati are two great examples.  ¶ 9:15 AM